Panel composition
Who the 60 creators are. Every figure on this page is measured from the panel itself.
All figures measured from the dig Creator Panel: 60 Gen Z creators, 30,079 posts, Aug 2025 to Aug 2026.
Every creator in this panel is Gen Z by design, so every figure on this site is a Gen Z creator read.
The panel in five numbers
60
in the panel
30,079
Aug 2025 to Aug 2026
2.85B
across three networks
144.0M
panel total
68,483
range 0 to 3,752,241
Size, network and country
The brief is US only. This panel is 21 of 60 creators in the US, which is 35 percent by creator count and 34 percent by posts. Every read on this site is therefore a global handbag-creator read, not a US-representative one.
The measured tags corroborate the panel design: 61.3 percent of posts carry an explicit 20 to 29 creator tag, and no creator in the panel is predominantly tagged to any older band. Untagged posts are a tagging gap, not evidence of non Gen Z creators.
The full panel
Sortable on any column. Signal shares are the percentage of that creator's posts carrying the tag.
Sizing in this app is panel reach: creators, posts, views and followers. It is not a US population estimate. No segments are reported, and the segments and sizing page sets out why.